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Running Head: QUESTIONS AND ANSWERSQuestions and AnswersInstitutional AffiliationNameDate12QUESTIONS AND ANSWERSQuestions and AnswersQuestion OneThere are different social networking niches. The preference depends on the user andwhat he or she likes. In this case, the social networking niches of preference include books in aweek and library Thing. Book in a week is a site where writers and readers communicate andexchange support ideas during various projects. This community makes it possible for writersand readers to interact directly and share their ideas. This is the most appealing this about thissite. Library Thing is also a site with a community of authors, writers, readers, and publishers.You get the whole deal when it comes to this site. This site makes it possible for people toconnect and share their experiences with books. You can even get ideas on the book you arereading or see the reviews of various writers and readers.Question TwoThere are different types of marketing when it comes to these sites. This is because thewriters are either trying to sell a book or the want to attract the attention of the publishers.However, the marketing process is segmented such that it suits a particular population andsegment. For instance, there is diversity marketing where the products offered are tailored tomeet the specifications of the user. What happens, in this case, is that the activity of the user isreviewed and analyzed. Based on this informati ...


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