1Security Controls and Risk Mitigation Strategy for Apple Inc.Your NameMonth Day, Year2IntroductionApple Inc operates as a multinational technology company that has revolutionized theindustry. The company was started in 1977 and has its headquarters in Cupertino, California.Initially the company began as a PC producer and has grown over the years to where it producesphones and other products. It boasts in the production of iPhones which was achieved throughthe innovative approach the company adopts in order to meet the needs and changing preferenceof the market (Apple Inc., 2017). The companys has had great success in the production of itsiPhones with 2017 seeing them export a whopping 275 million iPhones together with other PCproducts globally.The operations of the company have been revolutionized by the introduction of cloudcomputing which the company exploits to store and manage customer information and theorganizations data (Apple Inc., 2017). Through its values and attitudes, the company has beenable to grow and develop achieving the acceptance of the society it operates in. The companymarkets and sells its products through various platforms in the global market; these include,direct sales, retail stores, online stores, through wholesalers, third party cellular networks andvalue added resellers.In the industry, the companys major competitors are Samsung which has a great marketshare and also supplies the company with the software and har ...
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